# Direct mail on autopilot for RoofLink

> Paste one RoofLink API key and Mailr goes to work: jobs reaching a status fire postcards into the right neighborhoods, landing-page leads land in RoofLink as jobs, and approved jobs stop that home getting mail.

*Product · Integrations · RoofLink · Mailr — getmailr.com*

## How it connects

1. **Connect RoofLink** — Paste an API key from RoofLink → Company Settings → API Keys — validated live against your account before it saves, so a typo can't half-connect.
2. **Pick trigger events** — Native events like Job reaches a status, Job approved — filterable, e.g. “only approved jobs over $15k”.
3. **Approve and mail** — Approve the campaign once; cards print and mail automatically as events fire.

## Reactivation

Mailr imports your past jobs and customers from RoofLink — by lead status and region, or since a date — then mails the nearest neighbors of every one. The customers source remails your whole book, not just addresses with a finished job.

## Lead delivery

Landing-page leads are created as RoofLink jobs at capture time — the customer comes with it, your “Mailr” lead source attached, deduped by email. Every lead deep-links straight to the job in RoofLink.

## Automatic suppression

The moment a job is approved in RoofLink, that customer is removed from future mailing audiences. You never pay to advertise to someone you already closed.

## How fast triggers fire

RoofLink has no outbound webhooks, so Mailr sweeps your account every hour and fires anything new. Every event is deduped, so a re-sweep can never double-mail.

## Common questions

### What do I need to connect RoofLink?

An API key from RoofLink → Company Settings → API Keys. Mailr checks it against your account before saving, then a 3-step confirm wizard shows real field samples from your own jobs.

### Which job statuses can fire mail?

Any of them — Mailr reads your status catalog and regions live, so “Job reaches Approved in the Denver region” is a dropdown. Add custom-field filters on top.

### What does Mailr write back into RoofLink?

Captured leads, as jobs with your “Mailr” lead source. Everything else is read-only: jobs and statuses power triggers, Reactivation, and revenue attribution.

### How fast do triggers fire?

RoofLink has no outbound webhooks, so Mailr sweeps your account every hour and fires anything new — deduped, so a re-sweep can never double-mail.

[Get Started](https://app.getmailr.com/sign-up) · [Book a Demo](https://getmailr.com/demo)

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